In the aftermath of a closer-than-anticipated general election, pollsters have received no shortage of criticism for "missing" the election's outcome. This criticism is well warranted. The day before the election, our Lunchtime Politics polling avera...
Many recent polls make questionable assumptions about the age of the electorate, often over-representing older voters. The result: polls are likely helping Trump’s performance in the polls and making the race tighter than it may actually be. ...
ICYMI: Check out Dr. Ron Faucheux's conversation with Susan Eisenhower of the Eisenhower Institute at Gettysburg College discussing our nation’s increased polarization, the 2020 election, and the uncertain impact of the COVID-19 pandemic on voting ...
Will Donald Trump be reelected? That question demands one of those complicated “on the one hand” and “on the other hand” answers that most people hate and pundits love. It’s why Harry Truman said he preferred one-armed economists — so the...
ICYMI: Check out Ron Faucheux's thoughts on who will be Joe Biden's running mate for the 2020 Presidential election. Who will be Joe Biden’s running mate? Given Biden’s age, voters will be tempted to view his vice-president as a future presid...
If anything comes out of the coronavirus crisis, it is the glaring need to tackle big, neglected issues. All five priorities are essential to our future. While none are perfect or easy to accomplish, combined, they can fix broken government, create j...
Politics is filled with truisms that aren’t true. Let’s look at some of them...“The only poll that matters is the one on Election Day" the Democratic presidential primary race show otherwise...“All politics are local" that hasn’t been the c...
Michael Bloomberg is not what Democrats want, but he may be what Democrats need. None of Bloomberg’s signature traits -- 77-years-old, former Republican, billionaire -- are on the presidential wish list of most Democrats. What they want is an appe...
About this time in every presidential nomination contest there is talk of a brokered convention. As if on cue, we’re hearing it again. The thought of such a convention races the hearts of political junkies everywhere. It conjures the image of ...
Electability is Joe Biden’s calling card. Without that perceived advantage, his viability as a presidential candidate crumbles...While electability can be a powerful force––it helped George W. Bush, John Kerry and John McCain win nominations–...
Modern communication campaigns require customizing communication strategies for different target audiences. Elite audiences, professionals engaged in key decision making or with high awareness of industry developments are important target audiences f...
Two dueling polls today for the Democratic presidential primary. One poll shows Biden with a clear lead and Sanders and Warren battling for second place. The other shows a tighter contest at the top with Sanders a more distant third. Since last week’s Politico/Morning Consult...
Biden is perceived by Democrats as being the most electable and the strongest leader. Warren leads on having the sharpest mental ability. Both Sanders and Biden beat Warren on honesty. Biden, Sanders, and Warren are all close on bringing needed change to Washington (which probably...
Before launching a marketing, public relations, or public affairs campaign, conducting an analysis of news media and social can provide valuable insights that help make the campaign more effective. We call this review a media audit. What is a Media Audit? A media audit is an...
n all three of today's polls, Biden continues to lead the Democratic field nationally. It appears that we can officially declare that Warren’s momentum––which was pretty hot a month ago––has halted. We have to see where it goes from here, but she clearly remains in...
hile this New York Times/Siena poll puts Warren first, what it really shows is a four-way battle in Iowa––where anything can happen. Fourth place for Biden in Iowa is not a very comfortable spot for the supposed frontrunner, and this is the second poll in...
Majorities say impeachment coverage is frustrating, disappointing, negative, skewed and confusing. 54% of Democrats say it’s frustrating as compared to 80% of Republicans. Apparently, impeachment coverage makes for boring television for a good chunk of the public (45%). But, wait, it also makes for interesting...
Which of the following is your personal preference? The House of Representatives should vote to impeach President Trump: 36% The House should continue investigating Trump, but not vote to impeach him: 22% Congress should drop its investigations into President Trump and administration: 37% RON'S COMMENT: This question...
Special Report: Overview of Polling and Media Coverage on Impeachment Download your free copy of an in-depth report prepared by Certus Insights that reviews public opinion trends on impeachment. The report details media coverage of the impeachment issue, examining the volume of coverage, most shared publications...
Certus Insights has compiled an in-depth report that reviews the major trends on public attitudes toward the impeachment inquiry, including the latest polling numbers, trends in attitudes since the inquiry announcement, an overview of partisan attitudes, and the impact of impeachment on the President’s approval...
Trump does best on saying what he believes and strong leadership. Only a third of the electorate say they like him––including 7% of Democrats, 25% of independents and 67% of Republicans. Also, 13% of Republicans say they dislike Trump and another 17% say they neither...